A Day in the Life of Ed Flower
Thursday, 17th May 2012
Anyone want to get into sales??
Gooooooooooooooooooood Mooooooooooooooorrrrrrrrrnnnnnniiiiiiiiiiiiiiiiiiiiiinnnnnnnngggggggg RateMyPlacement fans!!
To everyone that doesn’t know I’m in the business development team here at RMP Enterprise and I bring new businesses to the website whilst ensuring our current clients use us again next year. We have a range of services here at RMP to help businesses get their messages out to all you top students whether it be online through RateMyPlacement.co.uk, using our team of Brand Managers from On-Campus Promotions, the National Placement and Internship Awards to celebrate excellence in the undergraduate market or finally through our Top Employers Guide (look out for the new edition and Top 50 table around University in September!!!)
So that sums up my role and I thought some of you out there may like to know what I actually get up to on a daily basis, whether it be because you’re interested in going into sales, you want to work for RateMyPlacement or just because you just want to know more about Ed Flower!
7.45 – Meet at Euston station with Chris Wickson. Early start so coffee and Pain Au Chocolat are on the menu for the train journey up to Coventry to see PSA Peugeot Citroen, a client which has been with us from the beginning (so thanks for showing faith in us early doors!).
9.00 – Meeting. We met our current contacts, who we have dealt with for the last few years, plus 2 new contacts in the HR team who will also look after their attraction campaign next year. The idea of this meeting is to find out about how their undergraduate recruitment has gone this year, learn of any trends or possible areas they have struggled in and then run though how their campaign on RateMyPlacement went this year and made sure they are were aware of all of our services in case any were of interest. I think it was fair to say we were all delighted with their campaign, the fact that every student they took on had used RateMyPlacement and all had used/found the reviews extremely valuable was great! We always take on criticism and new ideas here at RMP so they gave is some food for thought for the new Top Employers Guide which we are now looking in to… so once again thanks for the suggestion!!! This was one of my favourite meetings since being at RMP, because our services have worked so well, they gave us some ideas from their end on how to improve things and also they are all really nice and we had some laughs as well! Top draw meeting!
10.30 –Wit h the meeting wrapped up, it was time to get back on the train down to Swindon to see another client from the past few years. Chris was heading back to the RMP World HQ, and I was meeting Ollie Sidwell in Swindon – meaning an hour train journey to get a little work done (and a quick update of facebook, BBC sport etc).
12.00 – Arrive in Swindon to meet our contact at Intel. Again a good client for the last few years and the meeting was to establish how their undergraduate recruitment has gone this year from their perspective and then their online campaign with us.
Again Intel were really happy with how our campaign ran for them and we were the top performing media for their undergraduate roles!! A big focus for Intel are our student reviews and how valuable they are for prospective candidates. The reviews are what fuel the Top Employers Guide, which is becoming increasingly competitive to qualify for so well done to all companies who have made it! In order to qualify for the Top 50 employers must have at least 15 reviews from students, which gives them a raw rating. From this we then weight the reviews on different criteria. For instance the higher percentage of students which leave reviews the better, because this shows a more reflective opinion of the scheme. For example a company which has 15 of 20 students reviewing will be weighted higher than a company which has 20 of 100 reviewing. Also the more opportunities the company provides for students the better, for instance a company offering a first year insight, internship and placement will be highly weighted. Again we were given some ideas on how to improve the website, which again we are looking into (all ideas welcome!).
1.30 – Back on the trains with a sandwich from Upper Crust, apple and a bottle of water we head back to London for a final meeting! On the way I tried to get as much information out of Ollie about our upcoming social as possible…. but he was letting on nothing! This is the big one for hitting our yearly targets, so RMP with be in heavy celebrations on Friday 25th woop woop!
3.30 – Arrive at Herbert Smith for our last meeting of the day with Ali Lindsay and Charlotte Blake the On-Campus Promotions Gurus! This is the exact opposite of the previous two meetings because this is a new company who have never used us before. The law industry is one of our growing industries and we have already signed up 2 new big law firms in Herbert Smith and Baker & McKenzie for RateMyPlacement next year and Herbert Smith will have a team of Brand Ambassadors on University campuses next year (so if you’re interested contact Charlotte Blake or Amber Jones!!). This meeting was to understand what Herbert Smith want to do on campus and how we can all work together to achieve this. It’s really exciting to bring on new clients, because we know how much everyone will benefit for it and its exciting working with new firms and their challenges.
4.30 – Now to get on the Northern line down to Stockwell and change onto the Victoria line to get to Vauxhall and then the 4 minute walk to the RMP Global HQ and well earned game of table football!
6.00 – Ready to leave the office and looking forward to a full day in the office tomorrow to write up the meeting notes, send follow up emails and start planning/arranging new meetings. All in all a very successful day though, meeting existing and new clients, with some great success stories and areas where we can improve clients campaigns for next year….. love it!
See you all next month
Eduardo Flower








I expect the main questions will be revolving around the Stephen Hawking book, but after months of consistently watching The Big Bang Theory, she appears to have developed into the female equivalent of Dr Sheldon Cooper.
matress, we survey the damage…and then I remember I’ve hidden the presents under the bed, and the inevitable comes, eagle eye spots it and the surprise is ruined for another year.



